PERSONIO · KEYNOTE PRODUCTION
From first draft to flagship keynote.
Creative direction for Personio’s HUG keynote. From script and visuals to speaker coaching and the live show.

- CLIENT
- Personio · HUG
- MY ROLE
- Creative direction & story development Speaker coaching & stage direction
- COLLABORATION
- Personio leadership Design, media & technical teams
CHALLENGE
Make complex innovation clear on a very big stage.
HUG turns Personio’s product story into a live experience for thousands. The challenge: connect leadership, narrative and a 25-metre-wide stage into one clear, confident keynote.
STORY & PRODUCTION
One story. Every discipline aligned.
I develop the first script draft with Personio’s leadership. Designers, media producers and technical specialists then shape the keynote together, with me leading creative direction through to the live production.

Aligning the team during rehearsal.
The narrative spine
I shape the story and visual concept so each product announcement contributes to a coherent whole.

The live production, seen from the control room.
Built for the room
Visual design and media production carry the narrative across the wide stage, connecting what the audience hears with what it sees.
SPEAKERS & STAGE
The people behind the presentation.
I coach the leadership team on stage presence and delivery, then direct rehearsals to bring speakers, visuals and timing together.

Working on delivery in the actual stage environment.
Rehearse the real moment
Coaching takes place in the context of the actual stage, so the presentation works as a live experience.

From preparation to the live presentation.
Deliver with confidence
Preparation helps the leadership team bring a complex product story to an audience of thousands.
RESULT
A complete keynote. Year after year.
Script, visuals, rehearsals and live production work as one. Across successive HUG editions, I help Personio’s leadership turn complex product stories into a keynote people can follow.
ON THE PERSONIO KEYNOTE
“Ole is a driving force in our keynote productions.”
Hanno Renner · Co-Founder & CEO, Personio





