IKEA · LEADERSHIP & SPEAKER COACHING
Preparing IKEA’s leadership for the moments that count.
I worked with IKEA’s top German leadership to sharpen their communication. In workshops, at Leadership Days and one-on-one before high-stakes appearances.

- CLIENT
- IKEA
- MY ROLE
- Storytelling workshops & executive coaching Leadership Day design
- COLLABORATION
- Top leadership team IKEA Germany
CHALLENGE
One leadership team. Three communication demands.
From leadership days to media appearances, IKEA’s teams needed a shared approach to important presentations. The work connected strategic messages, clear stories and confident delivery.
APPROACH
A shared method. Practice for the real moment.
I worked across workshops, internal events and individual coaching. Each format focused on the audience, the message and the situation in which a leader needed to communicate.
Storytelling workshops
A common method for building clear narratives. Practised together, ready to use in everyday leadership.
Leadership Days
An internal event format designed to create alignment and shared direction across the leadership team.
One-on-one coaching
Focused preparation for specific interviews and keynotes, shaped around what the audience needs to hear.
RESULT
Clearer messages. More confident leaders.
Teams developed a shared language for presentations. Individual coaching helped leaders bring that clarity to the stage with confidence and personal presence.
ON THE STORYTELLING WORKSHOP · EXCERPT
“His clear and practical methods are a recommended refresher for anyone who wants to develop their communication skills.”
Enita Ramaj & Nicole Peper Country Communication Manager & Country People & Culture Manager IKEA Holding Deutschland
